A lot of people didn't like the new change in the Tropicana Orange Juice carton. They spent 35 million dollars on creating this new carton improvement. People complained about how they want it back. And now after the complains they are returning it to its normal design.
What I like about package design Is that it can be colorful, or unique in some way. It can also be away for that creator of that design to express his or her feelings. Or just simply to send a message to the world. Like vitamin water. It has a cool bottle design with colors and eye catching detail. Not to mention it comes in many flavors rather then just 1 or 2. People like variety. And when a product has little to none of that consumers will not purchase that product then one that has a better variety rather then little to none. That is how I feel about package design.
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AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
April 2015
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